Rogue fitness company

We started as a garage gym in the CrossFit community. Rogue began by selling jump ropes and boxes out of a small space.

At a time when tech-enabled equipment and streaming fitness startups are raising multi-million- dollar funding rounds, one company has taken a decidedly different path to building a booming business. The leading manufacturer of America-made strength and conditioning equipment, Rogue Fitness, has solidified itself as an Amazon-like marketplace for fitness gear and training accessories. Back in , when Air Force veteran Bill Henniger struggled to source equipment for his CrossFit-inspired garage gym, he used his own cash to launch Rogue — a direct-to-consumer solution for outfitting a CrossFit box, garage gym, or anything in between. As the antithesis to a Silicon Valley startup or newfangled wellness brand, Rogue is refreshingly old school. And, most impressively, the company is largely responsible for breathing new life into the Milo-Grogan neighborhood in Downtown Columbus. Notoriety aside, Rogue Fitness continues to fly under the radar — they represent a version of fitness, and success, for the rest of us.

Rogue fitness company

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The company relies primarily on local and U. At a time when tech-enabled equipment and streaming fitness startups are raising multi-million- dollar funding rounds, one company has taken a decidedly different path to building a booming business, rogue fitness company. Read Edit View history.

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Rogue Fitness has you covered. Promising high-quality equipment and local craftsmanship , the brand provides a wide range of products. With weightlifting bars, rigs and racks, Crossfit equipment, strength, gymnastics items, and more, the company likely has everything you need for training. The brand also has shoes, apparel, and additional accessories like nutrition supplements— truly covering all the bases. With 2. Starting in , Bill Henniger began Rogue Fitness in his garage, but it quickly grew into a warehouse facility in Columbus, Ohio. By , the company reached its goal of a person team.

Rogue fitness company

We started as a garage gym in the CrossFit community. Rogue began by selling jump ropes and boxes out of a small space. We were at the CrossFit Games and it was there when we knew how we wanted to contribute to the CrossFit Community. We've done so ever since. CrossFit was and is crucial to Rogue Fitness's success. Bill Henniger, [10]. Rogue originally started in in Toledo, Ohio , by Bill Henniger when he had difficulty finding the necessary equipment for his new gym, a CrossFit affiliate. He set up an e-commerce one-stop site roguefitness.

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Columbus Underground. Men's Health. Fitt Insider. Columbus, Ohio , United States. He set up an e-commerce one-stop site roguefitness. We were at the CrossFit Games and it was there when we knew how we wanted to contribute to the CrossFit Community. We've done so ever since. Toggle limited content width. It looks a lot like Rogue Fitness. PR Newswire. Back in , when Air Force veteran Bill Henniger struggled to source equipment for his CrossFit-inspired garage gym, he used his own cash to launch Rogue — a direct-to-consumer solution for outfitting a CrossFit box, garage gym, or anything in between. Morning Chalk Up.

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PR Newswire. The RX Review. Fitt Insider. Fitness Gizmo. The leading manufacturer of America-made strength and conditioning equipment, Rogue Fitness, has solidified itself as an Amazon-like marketplace for fitness gear and training accessories. Get the latest health and fitness industry news. Rogue is one of the primary suppliers for equipment for CrossFit boxes gyms around the world. Retrieved Business Wire. Tools Tools. Columbus, Ohio , United States. It looks a lot like Rogue Fitness. The company relies primarily on local and U. June 10, Rogue began by selling jump ropes and boxes out of a small space.